Graphics for a social campaign for 5×1000
Les Cultures Odv

Position
Graphic designerWhat
Brand identityClient
Les Cultures OdvYear
Since 2021Les Cultures Odv is a non-partisan and non-profit organization situated in Lecco (Lombardy, Italy) that works for socio-cultural integration of migrant citizens, international cooperation and cultural promotion. As it operates in the third sector, it can take advantage from the 5×1000.
Since 2021 Les Cultures Odv askes me to realize the graphics of the social media campaign that promotes the 5×1000.
The smile as a leitmotif
At the hearth of the social media campaign from 2021 to 2023 ther’s the smile. 5×1000 is a share of personal income tax that a person can choose to donate to organizations of the third sector that carry out socially relevant activities. So the smile simbolizes the benefit that comes from this donation.







